Another dream job I sometimes daydream about: Experience Designer at Tracksmith.
If you don't know Tracksmith, they're a New England running brand with an aesthetic that's a bit vintage, a bit classical, but with a modern, minimalist edge. Think wool singlets and split shorts that wouldn't look out of place in a 1970s marathon, but designed for today. They're based in Boston, about two hours from me.
The job would split three ways. Half my time on UX/UI/interaction design — they already do excellent work here, so I'd be taking things from excellent to extraordinary. A quarter of my time on service design and marketing strategy, looking at their processes and experiences across online shopping, in-store sales, their flagship locations, and the many events they organize. The final quarter would be logistics — helping at photo shoots, events, interfacing with their running club members.
Why this appeals: They're a super cool brand that feels perfectly aligned with my personal aesthetic and values. Quintessentially New England. I've been running three days a week for the past few years, and I've come to see it as a mindfulness practice. Some of their marketing leans into that too — their Church of the Long Run video captures exactly what I mean about running as meditation. And finally, there's something inspiring about working on a project that's already pretty great. You get a head start.
Why it might never happen: They're already doing well, so they might not need me. And if they do need me in Boston or at events, I'm looking at a two-hour-plus commute. I wouldn't be able to go into the office more than a couple times a month, which might not be enough. Still, they seem like a smart bunch, so they might be able to work with me on these hurdles (no pun intended).