Fred VG

Hi, I'm Fred (Van Geloven), digital product designer. I currently live in Massachusetts (USA) with my wife and son. This is my website.

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Fred's posts

Thought leadership: talks, trainings, and mentorship

Training and mentoring In my role as product design strategist and UX/UI designer, I was fortunate to mentor and train coworkers on my team. I strongly believe in the power of cross-functional knowledge sharing. As much as I enjoy teaching my peers about my areas…

Bruce Springsteen — Streets of Minneapolis

Woody Guthrie would be proud. We need more of this. Every single American* needs to speak up and take a stand. When we look back, "I didn't know" or "I didn't want to make things political" won't be an acceptable excuse. You do know, and at some point everything becomes political.

*Non-Americans can (and should) protest too: Billy Bragg — City of Heroes  

This is taste. The relentless, almost painful ability to know what should exist, what shouldn't, and where quality matters.

Taste — Sarah Guo

Healthy People 2030: Data Display

The challenge With over 500 objectives and tens of thousands of associated data points, the UI and interaction design of Healthy People 2030's data display was a big, fun challenge. Not only are the data complex and broad in scope, but the audiences are diverse…

Dream job: Experience Design at Tracksmith

A job I sometimes daydream about as I'm logging miles on my runs is Experience Designer at Tracksmith. If you don't know Tracksmith, they're a New England running brand with an aesthetic that's a bit vintage, a bit classical, but with a modern, minimalist edge.

CDC: Contraceptive Decision Making App

The challenge The CDC Contraceptive Decision Making app helps providers explain options and walk through the decision-making process for a variety of contraceptive methods. The science behind these choices as well as the multitude of parameters makes the information that needs to be communicated both…

Oh my, AI!

I’ll be honest with you, I don’t love the idea of artificial intelligence. There are many things about it I don’t like. Even the basic premise, that this technology is intelligent doesn’t match my definition of the term. Real intelligence requires more than connecting a…

Healthy People 2030: LHI Infographics

The challenge As part of the Healthy People 2030 initiative, 23 Leading Health Indicators (LHIs) were identified. Being able to easily interpret and visualize the data associated with these LHIs is key. I spearheaded the creation of a tool that allows for customized infographics to…